About Us

About Chico Nissan

Welcome to Chico Nissan, your trusted Nissan dealership proudly serving Chico, Oroville, Paradise, Magalia, Gridley, and the surrounding North State communities. We are committed to delivering an exceptional car-buying and ownership experience built on honesty, transparency, and genuine care for every customer who walks through our doors.

Whether you’re shopping for a new Nissan, exploring our pre-owned inventory, or bringing your vehicle in for service, our goal is simple: treat you the way we would want to be treated. That customer-first approach guides everything we do.

Our Mission

At Chico Nissan, our mission is to make vehicle ownership easy, enjoyable, and stress-free. We strive to provide:

  • A wide selection of new and pre-owned Nissan vehicles to fit every lifestyle and budget
  • Transparent pricing and a no-pressure sales experience
  • Expert advice from a knowledgeable and friendly team
  • Outstanding service and maintenance to keep your Nissan running at its best
  • Flexible financing options tailored to your needs

We believe that building long-term relationships with our customers is more important than any single sale.

Why Choose Chico Nissan?

  • Customer-Focused Approach: We listen first and help you find the right vehicle for your life.
  • Extensive Inventory: From the Versa and Altima to the Rogue, Pathfinder, Frontier, and Ariya — we carry a full lineup of new Nissan models.
  • Factory-Trained Service Team: Our technicians use genuine Nissan parts and the latest diagnostic equipment.
  • Convenient Location: Easily accessible for drivers throughout Chico and the North State.
  • Financing Expertise: Our finance team works with multiple lenders to help secure competitive rates.

Proudly Serving the North State

Chico Nissan is proud to be a part of the local community. We welcome customers from:

  • Chico
  • Oroville
  • Paradise
  • Magalia
  • Gridley
  • And surrounding cities throughout the North State

Whether you’re commuting, raising a family, or looking for an efficient and stylish vehicle, we’re here to help you find the perfect Nissan.

Ready to experience the Chico Nissan difference? We look forward to meeting you and helping you find your next vehicle.